Devon Farms is a co-operative of member farms all offering holiday accommodation. Devon Farms is run, promoted and managed by its member farm owners, (with the limited use of employees and contractors). Devon Farms runs booking software that some member farms use in relation to the provision of accommodation by their properties.
Devon Farms ('the Group'), and our affiliated Devon Farms companies worldwide, are committed to respecting your online privacy and recognise your need for appropriate protection and management of any personally identifiable information (hereafter "personal information") you share with us.
Devon Farms has established this online privacy policy so that you can understand the care with which we intend to treat your personal information.
Personal information means any information that may be used to identify an individual, including, but not limited to, a first and last name, a home or other physical address, an email address or other contact information, whether at work or at home. However, you can visit the Group's website pages without telling us who you are or revealing any personal information about yourself.
If you choose to provide us with your personal information on the website, we may transfer that information within the Group or to the Group’s third-party service providers, across borders, and from your country or jurisdiction to other countries or jurisdictions around the world.
You agree that where you provide us with sensitive personal data that we may use such data on an anonymised basis for the purposes of monitoring and producing anonymised reports.
The Group strives to comply with all applicable laws around the globe that are designed to protect your privacy. Although legal requirements may vary from country to country, the Group intends to adhere to the principles set forth in this online privacy policy even if, in connection with the above, we transfer your personal information from your country to countries that may not require a high level of protection for your personal information.
Devon Farms (we, our, us) takes your privacy very seriously and will only use your personal information to provide the products and services you have requested from us.
When someone visits www.devonfarms.co.uk, our main corporate website or any of our related websites or microsites we collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. We collect this information in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting any of our websites. We will not associate any data gathered from these sites with any personally identifying information from any source. If we do want to collect personally identifiable information through our website, we will be up front about this.
We will make it clear when we collect personal information and will explain what we intend to do with it.
We may collect and process the following data about you and your business in the following ways:
a) Information that you provide by filling in forms on our Website, giving to the telephone helpline or generally speaking with members including at shows, promotional events. We may also ask you for information when you enter a competition or promotion sponsored by us and when you report a problem with our Website.
b) If you contact us, we will keep a record of that correspondence as we deem appropriate.
c) We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
d) Devon Farms operates a booking engine for member farms. Properties using Devon Farms as the booking engine, collect and store information that you give when you make a booking. You are asked for your name, address, telephone number and email along with the names of any guests travelling with you. The booking engine does not collect payment information. This information may also include your IP address.
This information is stored in the Devon Farms system in order to process your booking. You will be contacted by the Property you have booked with in relation to your booking. Your data is also stored after you have stayed but will be kept no longer than necessary in order to comply with legal obligations and for properties to welcome your repeat business.
In the context of providing booking software to accommodation providers to facilitate online booking, Devon Farms and the accommodation provider are joint data controllers for the processing of your personal data for that booking.
When you enter a member’s site or into contract with a member’s business they will be acting as a data controller of your information and therefore we advise you to read their Privacy Policy. Devon Farms cannot be held responsible for any privacy policies held by their members.
We may use your personal information and data in the following ways:
a) To complete the request made such as to provide a brochure, give information about vacancies or to give membership information. In this case your data will be given to the most appropriate member to fulfil this task.
b) In the case of farms using the booking engine, the information will be retrieved by the member farm and used to provide the service requested. As previously mentioned, at this point your contract will be between you and the member farm.
We do not collect sensitive personal data (such as disability, racial / ethnic origin, allergies, religious beliefs, etc) unless it is volunteered by you. However, in order to tailor product offers to your circumstances we may sometimes ask for information such as any disability you may have.
As with all data, it is entirely up to you to decide whether or not you are happy to provide this information. Sensitive personal data will only be used in order for us to fulfil our contract with you to provide the services that you have requested, (for example, telling you about members with the provision of disability access). You do not need to provide us with personal information simply to browse our website.
We will assume that if you continue to use our site after reading this legal notice, that you consent to the terms of our use of cookies during your visit to any of our websites and/or microsites.
By using this website you consent to the terms of our online privacy policy and to the Group’s collection and processing of personal information on the website for the purposes given above. Should the online privacy policy change we will endeavour, by taking every reasonable step, to bring this to your attention.
Whilst every precaution is taken by Devon Farms to ensure that the integrity of the data is kept secure, Devon Farms cannot be held liable for the data being processed by Google Drive or any data breach caused by the data being routed via Google Drive. Your use of Google Drive is subject to your agreement to Google’s terms and conditions. You further agree that Devon Farms can transfer your data via Google Drive and for such data to be processed by third parties as required for the purposes of transmitting your data to Devon Farms.
The Group websites contain links to external websites. Please note that we are not responsible for the privacy practices of any websites other than our own.
Aside from member farms’ use of the booking engine, Devon Farms do not share your data with any other company or individuals for marketing purposes or otherwise.
We may share your data with agencies such as law enforcement or governmental organisations where we are required to make such disclosures by any applicable law
Our website includes links to social media features such as the Facebook. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are hosted by a third party. Your interactions with these features are governed by the privacy policy of the company providing it.
This site is not meant for use by anyone under the age of 18.
None of the Group's websites are structured to attract children. Accordingly, we do not intend to collect personal information from anyone we know to be under 16 years of age. Should we discover that any such personal information has been delivered to us, we will remove that information as soon as possible.
Security Procedures
In accordance with General Data Protection Regulation (GDPR), Devon Farms observes reasonable procedures to prevent unauthorised access and misuse of personal information. We use appropriate business systems and procedures to protect and safeguard any personal information given to us. We also use security procedures and technical and physical restrictions for accessing and using the personal information on our servers. Only authorised personnel are permitted to access personal information in the course of their work.
Interactive Services
We may from time to time provide interactive services on our site, including, without limitation:
Where we do provide any interactive service, we will provide clear information to you about the kind of service offered, if it is moderated and what form of moderation is used (including whether it is human or technical).
We will do our best to assess any possible risks for users (and in particular, for children) from third parties when they use any interactive service provided on our site, and we will decide in each case whether it is appropriate to use moderation of the relevant service (including what kind of moderation to use) in the light of those risks. However, we are under no obligation to oversee, monitor or moderate any interactive service we provide on our site, and we expressly exclude our liability for any loss or damage arising from the use of any interactive service by a user in contravention of our content standards, whether the service is moderated or not.
The use of any of our interactive services by a minor is subject to the consent of their parent or guardian. We advise parents who permit their children to use an interactive service that it is important that they communicate with their children about their safety online, as moderation is not fool proof. Minors who are using any interactive service should be made aware of the potential risks to them.
Where we do moderate an interactive service, we will normally provide you with a means of contacting the moderator, should a concern or difficulty arise.
Devon Farms (the 'Group') would like to place cookies on your computer to help us make this website better. To find out more about these cookies, see our privacy notice below.
Cookies are small text files that are placed on your computer/device by websites that you visit. They are widely used in order to make websites work more efficiently, help you make a smooth booking and contain information like the date searched and language of booking, as well as to provide information to the owners of the site. Just so you know, the main cookies on your site are from Google Analytics tracking and there’s also a session cookie generated by the CMS that is essential to the running of the site but holds no personal information.
A cookie is a small amount of data that is placed in the browser of your computer or on your mobile device. These cookies are used only to help you make a smooth booking and contain information like the date searched and language of booking. There is a difference between session cookies and persistent cookies. Session cookies will only exist until you close your browser. Persistent cookies have a longer lifespan and are not automatically deleted once you close your browser. We use persistent cookies in Google Analytics to analyse visitor traffic and behaviour. By using FreeToBook website or proceeding with a booking you are consenting to the above use of cookies.
The below explains the cookies we use and why.
Cookie: Google Analytics
Name: _utma, _utmb, _utmc, _utmz, utmt
Purpose: These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
Cookie: addthis.com
Name: __atuvc, uid
Purpose: These cookies are used to enable visitors to share content from our site, via social networks. If you disable these cookies, the social sharing feature will not be available to you.
Cookie: Document Creator (session cookie)
Name: documents
Purpose: This cookie enables users to create a document from pages they have viewed on our site.
Cookie: Viewing History (session cookie)
Name: RecentlyViewedPages
Purpose: This cookie enables users to see the history of pages they have visited during the session.
Cookie: Session Start (session cookie)
Name: PHPSESSID
Purpose: This cookie is used to denote the start page, date and time of your visit.
Cookie: Image Optimisation (session cookie)
Name: screen-width
Purpose: This cookie tells our servers the width of a visitors viewing screen, to allow for the optimum size images to be served.
Cookie: Server Identification (session cookie)
Name: X-Mapping
Purpose: Where our sites are hosted on multiple servers, this cookie ensures that for each visit, all page views are delivered by the same server.
Most web browsers allow some control of most cookies through the browser settings.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
Cookies & other tracking technologies
Some of our website pages utilise cookies and other tracking technologies. A cookie is a small text file that may be used, for example, to collect information about website activity. Some cookies and other technologies may serve to recall personal information previously indicated by a website user. Most browsers allow you to control cookies, including whether or not to accept them and how to remove them.
You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but please note that if you choose to erase or block your cookies, you will need to re-enter your details to gain access to certain parts of the website.
Tracking technologies may record information such as internet domain and host names, internet protocol addresses, browser software and operating system types, clickstream patterns and dates and times that our website is accessed. Our use of cookies and other tracking technologies allows us to improve our website and your experience.
We may also analyse information that does not contain personal information for trends and statistics.
Retaining Your Personal Data
We retain personal information about you for the period necessary to fulfil the purposes outlined in this Policy, unless a longer retention period is required or permitted by applicable law. Where your information is no longer required, we will ensure it is disposed of in a secure manner.
You have the right to access data that is stored either by Devon Farms or by properties taking bookings via Devon Farms system. You need to email or write to the property you booked with or Devon Farms, as appropriate, to request an overview of your personal data. You can also contact the property you booked with on Devon Farms system if you believe that the personal information they have for you is incorrect. if you believe that they are no longer entitled to use your personal data or if you have any other questions about how your personal information is used or about the Privacy Statement.
Your rights include asking us to not to process your data for marketing purposes or contacting us if you feel we have used your data inappropriately.
Where the Group collects personal information on the website, we intend to post a purpose statement that explains why personal information will be collected and whether we plan to share such personal information outside of the Group or those working on the Group’s behalf. The Group does not intend to transfer personal information without your consent to third parties who are not bound to act on the Group’s behalf unless such transfer is legally required.
You may choose whether or not to provide personal information to the Group. The notice we intend to provide where the Group collects personal information on the web should help you to make this choice. If you choose not to provide the personal information we request, you can still visit the Group’s websites, but you may be unable to access certain services that involve our interaction with you.
If you chose to have a relationship with the Group, such as a contractual or other business relationship or partnership, we will naturally continue to contact you in connection with that business relationship.
Third parties provide certain services available on www.devonfarms.co.uk on the Group’s behalf. The Group may provide personal information that we have collected on the website to third party service providers to help us deliver programmes, products, information, and services. Service providers are also an important means by which the Group maintains its website and mailing lists. The Group will take reasonable steps to ensure that these third-party service providers are obligated to protect personal information on the Group’s behalf.
The Group does not intend to transfer personal information without your consent to third parties who are not bound to act on the Group’s behalf unless such transfer is legally required.
When we consider that a breach of this acceptable use policy has occurred, we may take such action as we deem appropriate.
Failure to comply with this acceptable use policy constitutes a material breach of the terms upon which you are permitted to use our site, and may result in our taking all or any of the following actions:
We exclude our liability for all action we may take in response to breaches of this acceptable use policy. The actions we may take are not limited to those described above, and we may take any other action we reasonably deem appropriate.
Which Country’s Laws Apply to Any Disputes?
Please note that these terms of use, their subject matter and their formation, are governed by the laws of England and Wales and you and we both agree that the courts of England and Wales will have exclusive jurisdiction.
Any changes we may make to our privacy policy in the future will be posted on this page
Questions, comments and requests regarding this privacy policy should be addressed to office@devonfarms.co.uk.
This policy was updated on 30th June 2023.